Custom keychains are great for any business with cost effective advertising needs. These little handouts make excellent crowd-pleasers at trade shows, store promotions and other events. So, make sure that your keychains look the best to grab easy attention of your prospects.
Keychains may be ubiquitous and old fashioned. But even in this robotic world, most people rely on keychains to keep their keys safe. Keyless security and biometric locking system is yet to take off on a mass scale; atleast that is what the incredible popularity of keychains as freebies suggest!
Why keychains
Any industry can use keychains as their promotional items. The incredible mass appeal and versatility will make sure that keychains never look out of place in any branding event. Keychains especially make a lot of sense during mass events like tradeshows as these are budget friendly and well within the reach of even budget marketers. The best part is that keychains result in a significant ROI and never get discarded.
Imprinted Keychains make great fund raising items for non profits as well thanks to its low sticker price. You can sell these popular items for a higher price to raise funds for the cause. Most people take pride in supporting causes of social importance; every time they carry these keys that bear the social message they will feel part of this movement.
Here are some tips to consider
Some keychains do work better for certain industries than others. It is a no brainer that a car shaped keychain will work better for a car dealer than for a pizzeria. Keychains are available in a wide range of shapes, which makes it easy for you to choose an item that matches your needs. Narrow down your choices to make a perfect pick. Customization is the key in engaging your audience with your brand.
Keep your message simple
Make sure to keep your message simple. It makes it easy for anyone who happens to see it to read and grasp your message quickly. Make it interesting. A funny carton, a spicy one-liner or brain teaser are some smart ways to pique interest of your audience.
Print on both sides
Make use of the dual imprint space to highlight your brand and message emphatically.
Imprint colors – less is more!
Choose only a few colors; as too many colors could leave the recipients confused and might take their attention off your message.
Ask a second opinion
When in doubt you can ask the expert opinion of the product experts to make sure that you get the most appropriate keychains as your marketing tools.
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